capabilities
interface inventory
Whether you’re starting something completely new, or redesigning an existing product, it helps to create an interface inventory. This allows us to track the different components and assets within your website so we can be consistent and scalable in our approach.
pattern library
The UI developers at WFN will help classify complex interface elements and break them down into smaller components. This process ensures consistency in your design, efficiency in the development process, and provides a visual vocabulary that can be shared across your team.
interactions & animations
An engaging website isn’t a collection of static pages. Our graphic designers work closely with UI developers to create macro- and micro-interactions that lead to more immersive and engaging experiences on every page and with every click.
consistency
Having UI design in mind will ensure a consistent user experience on different devices and screens. Consistency is key to reduce frustrations and increase engagement throughout the different online touchpoints.
benefits
consistent scalability
As your business grows, so would your website. Having a solid foundation built on UI design principles means that your site can easily be changed and expanded without affecting core elements and usability.
acquisition
A better online experience gives your company a competitive advantage to attract new customers. How visitors initially interact with your website can be a key brand differentiator beyond just price points or product offerings.
retention
Building a website or custom web app shouldn’t just focus on attracting new visitors, but also keeping current users. UI design is able to make the online experience more intuitive and encourage consumers to return and spend more time on the site.
progressive
WFN developers recognize UI design as part of a long-term business strategy that’s ever-changing. By making sure that the design is user-centric prevents redoing work to fix mistakes in the future due to incorrect assumptions.